Cookie Notice

Last Updated: 31st May 2025

WHAT IS THIS NOTICE ABOUT?

This Cookie Notice explains how we use “cookies” and similar technologies (such as “web beacons,” “pixels,” or “tags”) on the Day One Strategy website.  It is designed to assist you in making informed decisions when using our service.  Please take a moment to read and understand this Cookie Notice.

This Cookie Notice should also be read in conjunction with our Privacy Policy. Day One Strategy Ltd (a company established in the United Kingdom) and Day One Strategy Inc (a company established in the United States) act as joint controllers in relation to the use of cookies and similar technologies on this website.

The two entities jointly determine the purposes and means of processing in accordance with applicable data protection laws. References in this notice to ‘we’, ‘our’ or ‘us’ refer collectively to both entities unless specified otherwise.

1. WHAT ARE COOKIES OR SIMILAR TECHNOLOGIES?

Cookies are very small text files or pieces of code, which often include a unique identifier.  When you visit a website, the website will request to store this text file on your device in order to remember information about you, such as your language preference or login information.  Other information gathered through cookies may include the date and time of visits and how you are using our website.

We also use similar technologies to cookies known as “web beacons,” “pixels,” or “tags.” These technologies do a similar job to cookies, allowing website operators to count page views and understand how visitors interact with and respond to certain content on a webpage.

For the purposes of the remaining sections of this Cookie Notice, we refer to all cookies and similar technologies using the above features as “cookies.”

You should be aware that applications you use to access our Site, such as your website browser, may also place cookies on your device when visiting our Site or other websites.

An example of this would be where you sign into Google Chrome using a Google Account (see Section 7 below).  We do not have control over these third-party cookies, so you will need to manage these cookies in the settings of the relevant applications.

For more details on cookies and similar technologies, please visit All About Cookies.

2. WHAT IS THE DIFFERENCE BETWEEN FIRST PARTY AND THIRD-PARTY COOKIES?

We use “first party cookies” and “third party cookies” in connection with our Service. First party cookies are cookies placed by us to collect information about you.

Third party cookies are cookies placed by third party website operators. Information about you collected by those third-party cookies will be shared with the relevant third party.

Please refer to the relevant third-party website operator’s privacy notice for more details about the information they collect and how they use it.

3. HOW LONG DO COOKIES LAST?

All cookies have expiration dates that determine how long they stay in your browser:

Session Cookies – these are temporary cookies that are placed on your device during your browsing session and then expire (and are automatically erased) whenever you close your browser.

Persistent Cookies – these are designed to last for a pre-defined period of time which varies depending on the nature of the cookie. Persistent cookies stay in your browser until they reach their individual expiry date or until you manually delete them (see Section 6 below).

You can see the specific expiration period for each cookie in the list below.

4. COOKIE LIST

Cookies on this website fall into the following categories:

  • Strictly Necessary – required for basic website functionality.
  • Performance – help us understand how visitors interact with the site.
  • Functionality – allow the site to remember user choices.
  • Targeting/Advertising – used to deliver relevant advertising.

See the list below for details:

Strictly Necessary

Cookie report
Name Provider / Domain Expiration Description
sp_t

.spotify.com

1 year
Required to ensure the functionality of the integrated Spotify plugin. This does not result in any cross-site functionality.
__cf_bm

.hs-analytics.net

29 minutes 53 seconds
This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.
__cf_bm

.hubspot.com

29 minutes 54 seconds
This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.
sp_landing

.spotify.com

1 day
Required to ensure the functionality of the integrated Spotify plugin. This does not result in any cross-site functionality.
__cf_bm

.hs-scripts.com

29 minutes 53 seconds
This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.
__cf_bm

.hs-banner.com

29 minutes 53 seconds
This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.

Performance

Cookie report
Name Provider / Domain Expiration Description
_ga_NB7R3H1M3P .dayonestrategy.com 1 year 1 month
This cookie is used by Google Analytics to persist session state.
__hssrc

.dayonestrategy.com

Session
This cookie name is associated with websites built on the HubSpot platform. It is reported by them as being used for website analytics.
__hssc

.dayonestrategy.com

29 minutes 54 seconds
This cookie name is associated with websites built on the HubSpot platform. It is reported by them as being used for website analytics.
usr_ssn_id_c72b0d01-f609-4fef-9dcd-3066c60b8faf .www.ai-navigator.dayonestrategy.com 1 year
_ga

.dayonestrategy.com

1 year 1 month
This cookie name is associated with Google Universal Analytics – which is a significant update to Google’s more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports.
__hstc

.dayonestrategy.com

5 months 4 weeks
This cookie name is associated with websites built on the HubSpot platform. It is reported by them as being used for website analytics.

Functionality

Cookie report
Name Provider / Domain Expiration Description
_cfuvid .hubspot.com Session
This cookie is used for purposes of tracking users across sessions to optimize user experience by maintaining session consistency and providing personalized services.
hubspotutk

.dayonestrategy.com

5 months 4 weeks
This cookie name is associated with websites built on the HubSpot platform. HubSpot report that its purpose is user authentication. As a persistent rather than a session cookie it cannot be classified as Strictly Necessary.

5. IS CONSENT NEEDED TO USE COOKIES?

Strictly Necessary – We do not need your consent to store and access strictly necessary cookies on your device, although you can still block or delete them (see Section 6 below).

Non-essential – These are all cookies that do not fall into the Strictly Necessary category.  We may only store and access non-essential cookies on your device with your permission. You are not obliged to give consent to our use of non-essential cookies.

Our legal basis for processing data collected through non-essential cookies is your consent, which you may withdraw at any time.

When you first visit our website, you will be presented with a cookie banner that allows you to manage your cookie preferences, including the ability to accept or reject non-essential cookies. Your choices will be recorded and respected in accordance with your selection.

We will remember your cookie consent preferences for 12 months, after which we may prompt you to reconfirm your choices.

If you do give your consent and then change your mind, you can block or delete them (see Section 6 below).

6. HOW DO I REFUSE, BLOCK OR DELETE COOKIES?

You can block the use of cookies generally (not just in respect of our Site) by activating the relevant settings in your browser. For more information on cookie management and blocking or deleting cookies for a wide variety of browsers, visit All About Cookies.

Further, if you do not want to be tracked by Google Analytics, you can install the Google Analytics opt-out browser add-on (but this will only work on certain browsers).

For further information on Google Analytics and its use of cookies, please consult the Google Analytics cookie policy.

Please be aware that in order to use some parts of our Site you will need to allow certain functional cookies.

If you block or subsequently delete those cookies, some aspects of our Site may not work properly, and you may not be able to access all or part of our Site.

7. WHAT ABOUT GOOGLE CHROME OR OTHER BROWSER COOKIES?

Separately to our use of Google Analytics cookies, when you access the Site via Google applications such as Google Chrome, Google may collect user information for the purpose of Google serving personalized advertising across your devices.

Google is able to place these advertising cookies on the devices used by visitors to the Site because we use Google services to run the Site.  However, these cookies are dropped for Google’s own purposes and as such we do not have any control over how or when they are dropped.

You will need to opt out of receiving these cookies via your Google Settings. Please note that other browsers may use similar tools.

8. LINKING TO THIRD PARTY SITES

Please note that our Site links to third party websites that are not operated by us.  Where you follow links from our Site to the website of a third party, that website may place different cookies on your device.

You should check the relevant privacy notice and/or cookie notice for more information about how that third party uses cookies.

9. DOES THIS NOTICE CHANGE?

We may update our Cookie Notice from time-to-time. We recommend that you check here periodically for any changes to our Cookie Notice.

10. HAVE ANY FEEDBACK FOR US?

If you have any questions or feedback on our Cookie Notice, please contact us at privacy@dayonestrategy.com